Home Team Senior Care
Nobody researches elder care casually.
- Role
- UI/UX Designer
- Timeline
- [Add duration]
- Platform
- Website
- Tools
- Figma

Choosing in-home care for a parent is an emotional decision, and usually a rushed one. Within seconds of landing, a family needs to feel this is a licensed, careful team and not a directory listing. So the site sells reassurance first and services second.
Leading with trust, not a service menu
The homepage opens on the promise itself, personalised routines built from real nursing assessments, before it lists a single service. Two clear paths, Get Care and Browse Services, keep both kinds of visitor moving: families deciding today, and families still researching.
Three doors in, not ten
Personal Care, Respite Care and Companionship Care are set up as three clear ways in, each with a short description and its own View Service link, instead of one long list where everything looks the same.

From browsing to calling
Phone and email stay above the fold throughout, testimonials carry real names, and the contact form only asks for what's needed to start a care plan. Nothing more. Coverage across Frederick, Howard and Anne Arundel counties is stated plainly, so someone outside the area knows early, instead of filling in a form that goes nowhere.
The outcome
A live site serving three Maryland counties, built to turn a worried first visit into a phone call the same day.


Tell me what you're building. I'll ask why.
© 2026 Parth Sikka · built at my desk in India, mostly at night
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